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And Facebook's Much Anticipated Announcement Is…


Following days of rampant speculation by the media, social networking giant Facebook on Tuesday held a mystery press conference at its headquarters to announce the launch of a new feature called “Graph Search.”

The service at first only will be available to a limited number of beta testers. Mark Zuckerberg, the company’s CEO, called the feature the “third pillar” of Facebook, to go along with its Newsfeed and Timeline features. Zuckerberg said the tool will allow any of Facebook’s more than 1 billion members to search a subject, such as “hip hop,” and receive back results from the social network in the areas of either people, photos, places or interests.

All results abide by a user’s privacy settings, meaning you can only search for content that has been shared with you. Zuckerberg said a search, for instance, of: “My friends who live in Palo Alto, Calif. and like `Game of Thrones'” would list the top matches in Zuckerberg’s network. Other examples of the new search included “Photos of me and Priscilla Chan” and “NASA Ames Research Center employees who are friends with Facebook employees.” Read more.

Photo from Flickr user birgerking, used under Creative Commons license.