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Sonicbids Acquired by Backstage

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Sonicbids, the privately held, Boston-based platform for bands to connect with promoters and market themselves online, has been acquired by Backstage, a provider of casting, auditions and entertainment-industry opportunities. Terms of the deal were not disclosed. Founded in 2001, Sonicbids has grown into a marketing platform that connects more than 400,000 bands with 30,000 promoters from over 100 countries. The company has exclusive partnerships with events that include South By Southwest, Bonnaroo Music and Arts Festival and CMJ Music Marathon.

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