Google Overtakes Apple as Most Valuable Brand

by Ned Sherman 0 views0

googleplusYahoo Finance reports that Google (GOOG) has surpassed Apple (AAPL) as the world’s most valuable brand, according to MillwardBrown’s 2014 BrandZ ranking. Apple, which had been #1 in the prior three years, fell 20% in brand value to an estimated $147.9 billion amid a “growing perception that it is no longer redefining technology for consumers,” according to MillwardBrown, New York-based research firm.  Read more.

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