Home advertising Condé Nast Joins NBCU-Vox Ad Network; Are BuzzFeed, Snapchat Next?

Condé Nast Joins NBCU-Vox Ad Network; Are BuzzFeed, Snapchat Next?

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Logo via Conde Nast on Wikimedia Commons under the Creative Commons License

Variety reports: “Condé Nast has joined the premium advertising network formed last year by NBCUniversal and Vox Media, promising marketers a total digital footprint reaching more than 200 million consumers online. The ad program, dubbed Concert, could get even more interesting to Madison Avenue if two digital players that NBCU has invested in — BuzzFeed and Snap, parent of Snapchat — decide to throw in as well. ”

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