Utah – iFollo.com, a site that
lets users share stories of encounters with celebrities and public figures,
announced on Tuesday that it has raised $1 million from investor Robert S.
Launched in late 2009, Park City, Utah-based iFollo.com relies on
user-generated content to populate its site.
Users can post photos of their
brushes with celebrity, as well as rate the subjects of their encounter on
qualities such as "friendly," "hot," "smart,"
"grounded," or "arrogant."
The site is somewhat similar in
scope to Gawker Media’s "Stalker" feature, though iFollo.com allows
users to elaborate more and create a narrative around their encounters.
other ventures include game development studio ZeniMax Media.