Somerville,
Mass. – The Echo Nest, the
developer of a music intelligence platform that helps music companies and
developers make online applications, announced it has been awarded a $500,000
Phase IIB SBIR grant from the National Science Foundation.
The company said the grant will be used to augment its existing "Fanalytics" capabilities, "providing
in-depth understanding of an artist’s existing and potential online fan
base."
Commercial applications of Fanalytics include targeted music
promotion, demographic and "psychographic" profiling of artist fan bases
and behaviorally-targeted advertising for online music applications.
The Echo
Nest was founded in 2005 by two MIT Media Lab PhDs.
Related Links:
http://echonest.com
