– News Corporation (NYSE: NWS) is considering a sale of Jamba, the mobile content publisher
and distributor it acquired control of for around $381 million in two
transactions in 2006 and 2008, the Financial Times reported.

The story cited a
source familiar with the company and three venture capital investors.

Corp.’s digital arm has of late divested a number of other properties,
including the photo-sharing site Photobucket and movie reviews site Rotten

FT cited a bank and an industry executive who said that Spain-based
digital entertainment firm Zed is a prospective buyer for Jamba, also known as
Jamster in the U.S.

Other prospective suitors include Italy’s Buongiorno or Flycell,,
or European mobile carriers like Vodafone, Telefonica or Telecom Italia.

report noted that the News Corp. unit that includes Jamster saw revenues fall
20% to $2.4 billion in its last fiscal year, while operating losses climbed
from $84 million to $363 million.


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(Financial Times)


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