MobiTV Inc. today declared its intention to brave the storm-tossed waters of the financial market and go for an initial public offering. The mobile live and on-demand television pioneer filed its S-1 with the Securities and Exchange Commission to raise up to $75 million.

No pricing terms were disclosed. J.P. Morgan Securities and Deutsche Bank Securities will be the lead underwriters, with Robert W. Baird & Co., William Blair & Company and Pacific Crest Securities acting as co-managers.

The Emeryville, Calif.-based company reported $72 million in revenues for the 12 months ended June 30, 2011. MobiTV licenses content from major television studios, delivering over 220 channels to customers of wireless providers AT&T, Verizon, Sprint and T-Mobile.

MobiTV was the first company to make it possible for viewers to watch live TV on a mobile device. Along with its partner Sprint, that achievement led MobiTV to be honored with the 2004 Emmy Engineering Award for Outstanding Achievement in Engineering Development, recognition that also marked the first time the wireless industry received an entertainment industry award.

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Photo by flickr user Travis Isaacs, used under Creative Commons license

Inset courtesy of MobiTV

The ten most-viewed live events in MobiTV’s history, as of May 2011: