DirecTV has named Dan York, an executive with extensive experience in consumer-controlled entertainment options, as executive vice president of Programming and chief content officer. He succeeds Derek Chang, who has stated his intention to leave his position as executive vice president of Content Strategy and Development.
York will join DirecTV in July, providing a period of transition before Chang’s departure at the end of the year, and will report to Mike White, chairman, president and CEO of DirecTV.
York formerly was president of Content and Advertising Sales for AT&T, in which role he developed the content strategy and offering for AT&T U-verse and oversaw AT&T’s content activities across all of its platforms, including TV, online and mobile.
Before that he was head of Programming and Development for In Demand Networks and held executive positions at HBO.
Related link:
DirecTV – press release
