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Google Parent Alphabet Set To Hit $1 Trillion In Market Value

Forbes reports: "Another tech behemoth is about to join the $1 trillion club, with the stock market value of Google parent Alphabet on the...

Facebook’s revised political advertising policy doubles down on division

The Verge reports: "In October, Facebook made the controversial decision to exempt most political ads from fact-checking. The announcement met with a swift backlash,...

Pinterest details the AI and taxonomy systems underpinning Trends

VentureBeat reports: "Last December, Pinterest announced the launch of Pinterest Trends, a feature that reveals the past year’s most popular search keywords. Much like...

2020 Marketing Predictions For Retailers And Direct-to-Consumer Brands

Forbes reports: "Last year was a rollercoaster for the retail industry—ecommerce had the biggest holiday season ever in terms of total online sales and...

Quibi versus the World

The Verge reports: "Jeffrey Katzenberg insists that his new video-streaming service Quibi isn’t competing against Netflix, Disney+, HBO Max, Peacock, or any of the...

Spotify Unveils ‘Streaming Ad Insertion’ Tech to Provide More Precise Metrics...

Billboard reports: "Spotify just took another bold step toward becoming a major podcasting player. On Wednesday (Jan. 8), the streaming giant announced the launch...

TV Networks Put Harder Sell Behind Hard News as 2020 Election...

Variety reports: "There’s likely little common ground between MSNBC’s Rachel Maddow and Fox News Channel’s Sean Hannity, but the executives who run their respective...

News Corp to Sell Video Advertising Firm Unruly in Stock Deal

Hollywood Reporter reports: "Rupert Murdoch's News Corp said Monday that it has agreed to sell London-based programmatic video advertising platform Unruly to Israel-based, London-listed...

Trade Desk Sees Streaming Costs Favoring Online Advertising

Forbes reports: "A new survey sponsored by leading advertising tech company The Trade Desk showed that nearly 60% of Americans would cap their spending...

How This Social Media Agency Is Revolutionizing The Influencer Marketing Landscape

Forbes reports: "Is influencer marketing becoming a strategy of the past? Are influencers worth what brands pay them to endorse their products?" Read more