advertising
Home advertising
InMobi Acquires HTML5 Ad Company Sprout
San Mateo, Calif. — InMobi, an independent mobile ad network, has acquired Sprout — a company specializing in HTML5 based ads — to enrich...
Marin Software closes $30 million for ad management SaaS
Ad management and optimization platform provider Marin Software announced that it has closed a $30 million round of funding led by new investors Temasek with SAP Ventures, with participation by existing investors.
MySpace Sold to Specific Media for $35 Million
Beverly Hills, Calif. — MySpace was reportedly sold Wednesday for $35 million to advertising network Specific Media, according to an exclusive on the Wall...
DoubleRecall raises $1.6 million for monetization tool [with demo video]
DoubleRecall Inc. announced it has received $1.6 million in funding from YCombinator, Start Fund, SV Angel, Digital Garage, Itochu Ventures, Mentor Equity and TEEC Angel.
EBay Bets $240M on Mobile Banking
San Jose, Calif. — EBay Inc. announced Thursday that it has agreed to pay $240 million in cash to acquire Zong, a provider in...
Clear Channel Rebrands Radio as Media and Entertainment
Clear Channel Radio has rebranded itself as Clear Channel Media and Entertainment, a clear indicator of how important online, mobile and other platforms have become to its business.
Pandora Has New Capabilities, New Biz Opportunities
Pandora’s total redesign, as the music streaming service unveiled today, goes deeper than its refreshed looks and its many new features. The move to an HTML5-based architecture also enables new advertising opportunities, like campaigns that span both web and mobile, and makes third-party integrations much more possible.
Yahoo! Board Removes CEO Carol Bartz
Carol Bartz was summarily removed from her position as CEO of Yahoo! by the company’s board of directors earlier today. The company issued a statement that Tim Morse, Yahoo!'s chief financial officer, has been named interim CEO while the company searches for a permanent replacement.
Research: mobile ads cheapest on Windows phones [with chart]
The average eCPM for iPhones is $2.85, followed by Androids at $2.10, according to a new report from Opera that puts iPad at the top of that list.
Comedy and creativity lead Webby 2012 nominees [with video]
The Webby Awards is almost like a yearbook for everyone involved in digital media. Now in its 16th year, the 2012 nominees include Google+, Funny or Die, HBO Go, Spotify, Tim Tebow, Pinterest, Mashable, Twitter, YouTube and Facebook.
