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Can $309M Buy HTC Some Hipness?
Santa Monica, Calif. — HTC Corp. announced today a partnership with Beats Electronics that includes the mobile company making an investment of $309 million...
Consumers Trust Mobile Payments to Credit Cards
A new study conducted by Ogilvy & Mather found that consumers trust credit card companies over technology brands such as Facebook, Apple and Google.
Mobile...
AOL Ad Revenue Grows, Shares Drop
New York — For the first time since 2008, AOL reported increased advertising revenue in its second quarter 2011 earnings report. The quarterly report...
Nanigans Raises $3M for Facebook Ad Platform
Boston — Nanigans, an ad engine that enables advertisers to maximize their Facebook advertising spending, has sealed $3 million in its first round of...
Nielsen Acquires Marketing Analytics
Schaumburg, Ill. — Nielsen Holdings, a company provider of analytics and information for consumer products, announced today the acquisition of Marketing Analytics Inc., a...
Vitrue Socializes Clear Channel's iHeartRadio
As part of the relaunch of iHeartRadio to include customized music streams, social interaction and other features, Clear Channel Radio has signed a deal...
Belo Partners With Yahoo To Expand Advertising Reach
Sunnyvale, Calif. — Yahoo Inc. announced its agreement to partner with Belo Corp — a publicly traded television company — to deliver advertising across...
Google+ Marketing Includes Lollapallooza, Exclusivity
Mountain View, Calif. — Google+ has a long way to go - more than 700 million users - before it catches up with Facebook,...
Media Stocks Drop
Chicago — Media stocks took a plunge late Wednesday as worries about the economy sent the Dow Jones Industrial Average dropping 512.76 points (4.31...
Social Sharers Tend to Be Opinionated and Male – No, Really
Yahoo! crunched lots of numbers and proved what many social network users have suspected – people who share the most information tend to be...
