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How Epic Games Built ‘Fortnite’ Rift Tour for Gamers and Ariana...
The Hollywood Reporter reports: "Epic Games is smashing the virtual concert glass ceiling with its latest Fortnite event, the Rift Tour."
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eSports Stars Turning To AI-Powered Fitness As Fnatic And Freeletics Team...
Forbes reports: "Today’s top eSports stars earn millions, live like rock stars, destroy the competition, and train in entirely different ways than the geeks...
Thunderful acquires To The Sky games studio
GamesIndustry.biz reports: "Thunderful Group has acquired game developer To The Sky and film production company Tussilago."
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Rovio acquires hypercasual studio Ruby Games
GamesIndustry.biz reports: "Rovio Entertainment has announced the acquisition of 100% of the shares in hypercasual mobile games developer Ruby Games."
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Interactive Virtual Concerts: music + gaming is now more than just...
Hypebot reports: "Pandemic accelerated growth in digital/virtual events also revealed strong Fornite fueled interest in new ways to combine two fan obsessions: music +...
Esports orgs and their sponsors focus on wholesome brand activations to...
Digiday reports: "To win over fans who are skeptical of corporate influence, esports organizations and their brand partners are rolling out activations that engage...
Embracer’s next three acquisitions are Demiurge Studios, Fractured Byte and SmartPhone...
GamesIndustry.biz reports: "Embracer Group has announced its latest acquisitions, with Demiurge Studios, Fractured Byte and SmartPhone Labs brought into the fold."
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Forevr Games raises $8.5m to make VR social experiences
GamesIndustry.biz reports: "Virtual reality startup Forevr Games has raised an additional $7 million in seed funding, bringing its total amount raised to $8.5 million."
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Creator-first and competition-first approaches reflect the DNA of esports organizations
Digiday reports: "While each method has its benefits, even the largest esports organizations don’t necessarily have a “why” that sets them down either path;...
Azerion acquires mobile advertising company Keymobile
GamesIndustry.biz reports: "Dutch digital gaming and monetisation technology firm Azerion has acquired Swedish mobile ad platform Keymobile."
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