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Yahoo Hires David Beckham to Promote World Cup Coverage
Sunnyvale,
Calif. - Yahoo (NASD: YHOO) said on Tuesday
that it has signed soccer great David Beckham to be part of its coverage of the
upcoming World Cup...
CollegeHumor, Pepsi's SoBe Team on Branded Videos
New York
- IAC's (NASD: IACI) CollegeHumor entertainment site on Tuesday announced a partnership
with Pepsi's (NYSE: PEP) SoBe drink brand to launch SoBe Studios, which will produce
branded...
Clapton, Dave Matthews, Kid Rock Add Songs to "PowerGig" Game
Boston - Video game developer Seven45 Studios said on
Tuesday it has signed Eric Clapton, Dave Matthews Band and Kid Rock to provide
songs for "Power...
Public Enemy Lowers Fundraising Goal for Fan-Financed Album
Los Angeles
- Veteran hip-hop group Public Enemy has reduced the amount of funding it hopes
to raise from fans to finance the recording and release...
Mobile Marketing Firm Velti Acquires Media Cannon
San Francisco,
Calif. - Velti, a U.K.-based
developer of mobile marketing and advertising technology, said on Thursday that
it has acquired Media Cannon, a developer of mobile...
YouTube, Google Offer Campaign Toolkits for Candidates
San Bruno,
Calif. - Google's (NASD: GOOG) YouTube on
Thursday released a new Google Campaign Toolkit, intended to help candidates
utilize the video site more effectively in their...
Hearst Acquires Search Marketing Firm iCrossing for $325 Million
New York
- Hearst Corp. announced on Thursday that it has acquired search marketing firm
iCrossing.
While financial terms of the deal were not disclosed, The Wall
Street...
Marin Software Lands $11.2 Million for Paid Search Management
San Francisco
- Marin Software, a provider of paid search management applications, announced on
Thursday that it has raised $11.2 million in a fourth round of...
Activision Blizzard, Nokia, and 'Alan Wake' Creator to Present at Pre-E3...
LOS ANGELES, - Digital Media Wire today announced speakers
for the 2nd annual International Game and Film Lounge to be held at the Figueroa Hotel...
Glamour Magazine, Match.com Create Co-branded Dating Site
New York
- Publisher Conde Nast's Glamour magazine has partnered with IAC's (NASD: IACI) Match.com to
create a co-branded dating service, The Wall Street Journal reported. Glamour
Matchmaker...