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Facebook Ad Boycott Is “a Big Nothing” in Terms of Financials,...
The Hollywood Reporter reports: "A growing advertising boycott of Facebook and its Instagram unit over the social media giant's handling of racism, violence and...
Verizon suspends Facebook advertising as boycott grows
VentureBeat reports: "Verizon Communications said on Thursday it is pausing advertising on Facebook in July in support of a campaign that called out the...
Google Will Pay News Publishers for Content Starting Later This Year
Variety reports: "Google is prepping a “new news experience” to launch later in 2020 — for which the internet giant will finally directly compensate...
Spotify Stock Rises 28% In Just 9 Days
Hypebot reports: "Shares of Spotify are up 27% in the last 9 trading days. The stock opened Thursday at $245.00. On June 11 the...
TikTok launches TikTok For Business for marketers, takes on Snapchat with...
TechCrunch reports: "TikTok is announcing to advertisers that it’s open for business. The company is today officially introducing a new brand and platform called...
Facebook Announces $200 Million in Funding for Black-Owned Businesses Among Other...
Social Media Today reports: "Facebook has outlined how it plans to contribute to addressing racial inequality, announcing a range of new funding commitments, new...
5 Things Every CMO Needs To Know About How AR And...
Forbes reports: "Virtual reality (VR) and augmented reality (AR) offer a powerful glimpse into the future of content. Immersive technologies bring a new dimension...
U.S. 2020 Ad Spending to Fall 17 Percent, Excluding Political, Amid...
The Hollywood Reporter reports: "U.S. advertising revenue will fall 4.3 percent this year to $213 billion, or around 17.0 percent when excluding political advertising,...
NBCUniversal Ad Chief Linda Yaccarino Responds To Advertisers’ Upfront Demands
Deadline reports: "In an open letter to advertisers Monday, NBCUniversal ad chief Linda Yaccarino offered a response to recent demands that media companies shift...
Are Virtual Test Screenings the Future of Movie Marketing?
The Hollywood Reporter reports: "While some streamers and TV producers are turning to at-home test screenings, the major film studios are waiting for cinemas...
