New York
– Google (NASD: GOOG), Intel (NASD: INTC) and Sony (NYSE: SNE) are collaborating on a new Google TV platform that
will combine Google’s software and Intel’s chips into devices made by Sony that
will let TV viewers access online programming and services, The New York Times
reported, citing sources. Google intends to open its Android-based TV set-top
box platform to developers, with a software kit set for release in coming
months.
A version of Google’s Chrome browser is thought to be the platform from
which TV viewers will be able to access Web video from sources such as YouTube,
and online services like Twitter and Picasa.
Peripherals maker Logitech has
been chosen to manufacture a remote control with a "tiny keyboard,"
according to The Times.
The news comes after The Wall Street Journal reported
recently that Google and DISH Network were testing a TV program listing and
search service.
Related Links:
http://www.nytimes.com/2010/03/18/technology/18webtv.html
http://snipurl.com/uwzda
(DMW previous coverage)
I think it’s a good idea
TV advertising will be a tough market for Google to crack considering that the standard model is content providers subsidizing content via TV ads and they’d be loathe to have a new entrant. Would have expected the Motorola Android gateway with integrated service guide etc especially in light of Motorola’s division integration.