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How This Social Media Agency Is Revolutionizing The Influencer Marketing Landscape
Forbes reports: "Is influencer marketing becoming a strategy of the past? Are influencers worth what brands pay them to endorse their products?"
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Content Clashes and the Netflix Effect: Hollywood Lawyers Discuss the Decade...
Hollywood Reporter reports: "Several iPhone models ago, video industry giant Blockbuster refused to buy a fledgling DVD rental by mail company for $50 million....
Streaming Platforms Dominate Oscar Documentary Shortlists, Continuing Major Power Shift
Deadline reports: "Filmmakers Steven Bognar and Julia Reichert understand better than most how much things can change in a decade. In 2009 they released...
2019 tech IPOs: The not-quite-banner year that could have been a...
VentureBeat reports: "While the much-hyped tech unicorns produced IPOs that amounted to giant face plants, the news was not all bad for the class...
Live Nation Sidesteps A Ticket Thicket As The DoJ Backs Off...
Forbes reports: "Live Nation has at least temporarily avoided a legal tangle with the U.S. Department of Justice by agreeing to a five-year extension...
Madison Avenue Tries to Pick a Winner in TV’s Streaming Wars
Variety reports: "Madison Avenue has long been able to stuff some $70 billion annually into TV commercials. Now the advertising industry is trying to...
Soci raises $12M to help big brands manage local marketing
TechCrunch reports: "According to CEO Afif Khoury, we’re in the middle of “the third wave of social” — a shift back to local interactions....
Netflix Leads Both Film & TV Golden Globe Fields, Streaming Dominates...
Deadline reports: "For the first time ever, it’s the same outlet that is leading both the film and television nominations at the Golden Globes....
NBCUniversal to Unveil Peacock Streaming Strategy at Investor Meeting
Variety reports: "Comcast and NBCUniversal are promising a deeper dive on Peacock, their entry into the streaming-video wars, at a presentation set for next...
Podcorn uses algorithms to match podcasters with relevant advertisers
VentureBeat reports: "In case you missed the memo, podcasting is hot. This year’s annual Infinite Dial report from Edison Research and Triton Digital showed...
