marketing
Home marketing
Global Ad Revenue To Surpass $1 Trillion In 2025 As GroupM...
The Hollywood Reporter reports: "Global advertising spending will grow 7.8 percent in 2024 to $989.8 billion and increase a further 6.8 percent in 2025...
Discord Is Making It Easier For App Developers To Make Money
The Verge reports: "Discord is introducing new tools and monetization features that aim to make it easier for app developers to make money by...
Ikea Will Pay Players An Hourly Wage To Work In Its...
VGC reports: "Ten successful applicants will be paid an hourly rate of £13.15 (or €14.80) per hour to work in “different sections of the...
Downtown Taps SymphonyOS AI-Marketing Tech For Its Artists
Music Ally reports: "AI music-marketing startup SymphonyOS has been building some strong momentum in recent months, raising $1m of pre-seed funding and striking deals...
Max Hikes Prices For Ad-Free Plans Effective Immediately
Deadline reports: "Starting today, Max will cost you more for ad-free monthly and yearly plans. The move comes just ahead of the Season 2...
Warner Bros. Discovery Shows Off Advanced-Ad Offerings On Max (Upfronts)
Next TV reports: "Warner Bros. Discovery announced new advanced advertising products marketers can buy on its Max streaming service during its upfront presentation Wednesday....
Subscrible Launches Ad-Free Mobile Game Catalog
GamesBeat reports: "Subscrible announced the launch of its game catalog app that offers an ad-free, uninterrupted gaming experience on Apple and Android smartphones. It...
EA Is Prototyping In-Game Ads Even As We Speak
The Verge reports: "Electronic Arts has a long, storied history of trying to wring more money out of gamers after they’ve purchased a game...
Walmart Shopper Data Will Soon Feed Targeted Ads On Disney Plus...
The Verge reports: "Advertisers can now use Walmart’s shopping data to target Disney’s streaming portfolio, which includes Disney Plus and Hulu, Adweek reports. The...
Prime Video Subs Will Soon See Ads For Amazon Products When...
ars Technica reports: "Amazon Prime Video subscribers will see new types of advertisements this broadcast year. Amazon announced today that it's adding new ad...
