Santa Barbara, Calif. – Lenco Mobile, a provider of online
ad and marketing services, said on Monday that it will acquire Jetcast, a
provider of monetization solutions for Internet radio and television
broadcasters.
Financial terms of the transaction were not disclosed.
Jetcast’s
ReplaceAds radio and TV ad network reaches 40.7 million unique U.S. visitors,
according to comScore.
"The close relationship with Lenco Mobile provides
additional resources, products and services that Jetcast believes will grow
their audience, broadcaster base, and monetization capabilities even faster,"
said John Williams, CEO of Jetcast.
Related Links:
http://tinyurl.com/28ocn9g
http://www.lencomobile.com
http://www.jetcast.com
Thanks for posting, we really need to do some efforts for making radio advertisement beneficial.