New York – Publisher Hearst has reached a deal with Apple (NASD: AAPL) to
sell iPad subscriptions to its magazines like Esquire and Popular Mechanics,
for $1.99 a month or $19.99 per year, The Wall Street Journal reported.
Publishers
have so far been reluctant to sign on to Apple’s iPad publishing terms, which
provide the company a 30% cut, limit subscriber data shared with publishers, and
restrict publishers from selling content available in its App Store for a lower
price elsewhere.
However, The Journal cited sources who said they have become
"more comfortable" with Apple’s terms in more recent discussions, and
now believe "they will be able to work within Apple’s guidelines to find
out who their iPad readers are."
Fellow publisher Time Inc. recently signed
a deal with Apple to make iPad editions of its magazines available for free to
print subscribers.
Related Links:
http://tinyurl.com/3hquyol
(WSJ)
