Opinion and Analysis

Opinion and Analysis

Home Opinion and Analysis

Transmedia Producers – Conducting Symphonies of Narratives

We hosted the second in a series of exclusive Transmedia workshops last week in Washington D.C. with Starlight Runner’s Jeff Gomez. This time I...

Guest Post: The 3 Pillars of Monetizing Digital Content Experiences

We live in the age of contextual experiences, where digital content is expected to be available on smartphones, smart TVs, tablets and phablets seamlessly, leading to new and exciting content monetization models. But being innovative and extending content to new touchpoints stretches the limits of your CMS, ecommerce systems and functional requirements of data.

Closing Remarks from DEW 2016 Chair: Startups, Disney and the...

Perhaps the biggest indication that we are in a truly exciting and transformational time was the final session of the day with Disney’s Chief Strategy Honcho Kevin Mayer, arguably one of the most powerful executives in digital entertainment today. During his tenure, Mayer has overseen Disney’s strategic acquisitions of Pixar, Marvel, Lucasfilm, Club Penguin and Maker Studios and oversees the Disney Accelerator, a program designed to accelerate the growth of startup companies from around the world.

Google's Schmidt: "No Laws Can Preserve Markets That Have Been Passed...

“History shows that in the face of new technology, those who adapt their business models don’t just survive, they prosper. Technology advances, and no...

Guest Column: Tech, Drugs and Rock & Roll – Top 10...

In this guest column, Reid Genauer, Chief Marketing Officer of Magisto offers his "Top 10 Reasons Why SXSW Still Rules Supreme" and gives a video recap through a group of ten industry thought leaders who took videos from around SXSW.

To the stratosphere and back in 3D: Q&A with Josh Kline

Digital media veteran Josh Kline launched a weather balloon and rig equipped with 3D cameras, resulting in what's quite possibly the first-ever 3D video shot in the stratosphere this way. Here he relates the adventure.

Five questions with Kevin Conroy, president of Univision Interactive Media

Kevin Conroy, president of Univision Interactive Media and Enterprise Development, took five with Digital Media Wire to discuss how Hispanic audiences consume and interact with digital media, and what his strategy is for maximizing the opportunities.

File Sharing Not Evil: EMI's Ex-president, Digital Music

Douglas Merrill grabbed considerable attention for saying that sharing music files might not be a bad thing. This sentiment has been voiced before, but not by someone who had been chief operating officer of New Music and president of Digital Business at EMI Music. Merrill also was chief information officer and vice president of engineering at Google, and now he's CEO of ZestCast, so he's not an easily dismissed firebrand demanding that information wants to be free.

DeWolfe: SGN is 'scrappy,' ubiquitous and profitable

SGN’s Chris DeWolfe said the venture has been profitable since day one. He now wants its games to be wherever consumers happen to be and on whatever device they choose to use.

ISP Chief Denounces Copyright Law

Allan Freeth, chief executive of TelstraClear, has spoken out against his country's Copyright (Infringing File Sharing) Amendment Act 2011, which comes into effect Sept....