Cricket Media Acquires Sensical, A Kids Streaming Service Backed By Common Sense Networks

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Deadline reports: “Cricket Media, the 50-year-old children’s media company known for its namesake print magazine, has acquired majority control of kids streaming outlet Sensical. The streaming service launched in 2021 under Common Sense Networks, the for-profit affiliate of Common Sense Media. Eric Berger, the former Sony exec who headed up Crackle and other digital operations, had run Sensical since its inception and will take the helm of the merged company as CEO.”

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Sharge’s Loomos AI Smart Glasses Hits $1.5M In 5 Days On Kickstarter

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GamesBeat reports: “Sharge, a wireless charging supplier, has raised $1.53 million for the Kickstarter launch of its Loomos AI Glasses in just a five days. The Loomos AI glasses feature a 450mAh battery, giving it market-leading battery life of 40 hours on standby. It also will have a Sony 16MP camera for 4K photos (4656 x 3496), immersive open-ear audio with dual DSP amplifiers and 5.1 virtual surround sound for ultra-clear, theater-grade performance.”

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AI-Driven Ads Take The Field During The 2025 Super Bowl

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TechCrunch reports: “We’ve officially experienced an AI Super Bowl, people. As everyone tuned in to watch the annual championship game, the biggest buzz wasn’t just about the Eagles’ blowout win and Kendrick Lamar performing his Grammy-winning diss track at the halftime show. It was also about AI being a consistent theme in several of the multi-million dollar ad spots.”

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Valve Implements Dedicated Page For Advertising Guidelines

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Games Industry Biz reports: “Valve has published a dedicated page advising developers on what type of advertising is and isn’t allowed on Steam. As noted by GamingonLinux and SteamDB, this policy has been in place for five years and was previously listed on its Pricing page. Valve has now moved its advertising guidelines to its own page on Steamworks, providing examples of which types of advertising are and are not allowed in games.”

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Hub: Consumers Embracing FAST Channels

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Media Play News reports: “The meteoric rise of free ad-supported streaming television channels continues to proliferate following Paramount’s acquisition of Pluto TV in 2017, and Fox’s acquisition of Tubi in 2020. By making premium content available for live streaming on free services, these companies supercharged the growth of FAST channels, with 70% of consumers now saying they tried a free streaming platform in 2024, according to new data from Hub Entertainment Research.”

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Warner Bros. Discovery Unexpectedly Releases 30 Classic Films For Free On YouTube

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Cord Cutters News reports: “In a surprising move that seems to contradict its recent reputation for content purging and cost-cutting, Warner Bros. Discovery (WBD) has released a collection of 30 films for free viewing on YouTube. This unexpected act of generosity has delighted film fans and sparked curiosity about the company’s motivations.”

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TikTok’s Parent Company Quietly Launched A Music Licensing Platform Called EasyOde

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Music Business Worldwide reports: “Music licensing platforms for short-form video, advertising, games, and other visual media are big business – and attract a lot of attention from deep-pocketed private investors. Sweden’s Epidemic Sound was valued at $1.4 billion in a $450 million funding round in 2021, in which Blackstone Growth (BXG) and EQT Growth acquired stakes in the company. Epidemic is reportedly now eyeing an IPO.”

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Fizz Brings On TikTok Alum To Help Build Out Its Marketplace And Recommendation Engine

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TechCrunch reports: “Fizz, the college social app, is looking for ways to enhance and expand its platform, and a recent new hire is poised to help drive these ambitions. The company has brought on David Vasquez, who previously served as TikTok’s head of creator monetization and a product lead for TikTok Shop, as Fizz’s new head of product.”

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Disney Lowers Content Spending Estimate By $1B For This Year

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The Hollywood Reporter reports: “A day after Disney disclosed its fiscal first quarter 2025 results — which included entertainment revenue rising year-over-year, Disney+ slightly declining as expected in subscribers and ESPN revenue also up — its stock dipped slightly even as five Wall Street analysts published relatively bullish post-earnings notes.”

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Rooster Teeth Lives! Co-Founder Burnie Burns Buys Company Assets From Warner Bros. Discovery

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Photo by Denise Jans on Unsplash under the Creative Commons License

Variety reports: “Almost a year ago, Rooster Teeth said it was shutting down after 21 years following parent Warner Bros. Discovery‘s failure to find a buyer for the money-losing fandom, gaming and comedy entertainment studio. On Wednesday, Burnie Burns — one of Rooster Teeth’s co-founders — announced that his independent company, Box Canyon Productions, has acquired the Rooster Teeth brand and its remaining assets including the website and social channels.”

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