– Adenyo, a provider of mobile marketing software (formerly known as Silverback
Media), announced on Wednesday that it has secured $26.9 million in new
The company said the financing included a $17.2 million round led by
Genuity Capital Markets, and $9.7 million in private placements since July
Toronto-based Adenyo provides mobile marketing and ad serving; mobile
storefronts; mobile coupons and payments; and mobile analytics services.