New York
– Time Warner’s (NYSE: TWX) HBO is in talks with additional distributors about offering its
programming in a "TV Everywhere" scenario, where subscribers to a
digital TV service would also gain access to HBO shows online, Multichannel
News reports.
HBO has already experimented with the offering with Comcast, and Verizon’s
FiOS TV service, where subscribers can access more than 600 hours of HBO
content online.
The current talks are in stages ranging from creating billing
systems and marketing campaigns, to setting launch and deployment dates.
HBO
co-president Eric Kessler told Multichannel that additional distribution
announcements are expected over the next few months.
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