Santa Monica,
Calif. – Video game publisher
Activision (NASD: ATVI), a unit of Vivendi, announced on Thursday a ten-year worldwide
partnership with Bungie, the Kirkland,
Wash.-based studio behind games including "Halo" and "Myth."
Under the terms, Activision will hold worldwide publishing and distribution
rights to all iterations of Bungie’s "next big action game universe."
Founded in 1991, Bungie was acquired by Microsoft (NASD: MSFT) in 2000 for a reported $20-$40
million, and officially split from the company in October 2007, shortly after
the release of "Halo 3" for the Xbox 360.
The Halo franchise has to
date generated $1.5 billion in revenues, while Bungie’s titles have
collectively sold more than 25 million units worldwide.
"We chose to
partner with Activision on our next IP because of their global reach,
multi-platform experience and marketing expertise," said Bungie president Harold
Ryan.
"From working together over the past nine months on this agreement,
it is clear that Activision supports our commitment to giving our fans the best
possible gaming experiences."
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