Palo Alto, Calif. – Appbackr, the developer of a digital
wholesale marketplace for iPhone and iPad applications, said on Thursday that
it has closed its second seed round of funding.
Participants included Cambridge
West Ventures and Hall Financial Group.
The backing comes on the heels of a win
for the company in the PayPal X Developers’ Challenge, as well as its selection
as one of AlwaysOn’s Global 250 winners.
Palo Alto, Calif.-based appbackr
serves as a marketplace for iTunes application developers and wholesale buyers.
Developers list their apps with appbackr either in the concept or finished
stage. Wholesale buyers then makes volume purchases of the apps directly from
developers, earning a profit once the apps sell on iTunes.
"The same model
can be applied to other digital properties, like e-books," said founder
and CEO Trevor Cornwell.
The company is currently releasing invitations to its
private beta launch for iPhone and iPad developers, who will be able to test