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Los Angeles – A federal lawsuit claims that websites owned
by Disney (NYSE: DIS), Warner Bros. Records and others that worked with widget advertising
firm Clearspring Technologies illegally tracked the Web surfing of site
visitors.

The suit alleges that Disney and other named defendants knew that
Clearspring was, through Flash cookies, tracking the Web movements of visitors
well beyond their own sites.

Data collected on these users — such as age,
gender, race, location, sexual preference, health issues and video viewing
habits — could then be sold to third parties.

The lawsuit against Clearspring
follows similar litigation filed against rival Quantcast, and clients including
NBC and ABC, over Web tracking.

Both lawsuits cite a 2009 study by the
University of California-Berkeley that found that Quantcast
cookies deleted by users being tracked could be "respawned" without
notifying or seeking consent from them.

 

Related Links:
http://news.cnet.com/8301-31001_3-20013672-261.html

http://tinyurl.com/2bwlqak
(Ars Technica)

http://www.clearspring.com

1 COMMENT

  1. pharm comp….helloooooooooooooooooooooooooo of course yo uare tracked………….. people on depression sites………. know you are depressed and need our pills……helloooooooooooooo

    3 am…….of course you are looking at our pages!!!!!!!!!!!!

    who cares .depression
    Your comment is awaiting moderation. August 17, 2010 at 2:54 am | Reply WHO CARES..IF YOU ARE DPRESSED SUICIDAL .AND U LOOK ONLINE FOR SUICIDAL/DEPRESSION VIDO AT 3 AM………WE NEEDTO KNOW WHO YOU ARE ..WE NEED TO KNOW UR NAME..

    person is up at 3 am and looking at depression vidEO WHO CARES!!!!!! they got on the net….i wantr to know if they are suicidal………if they get online we all can know .we have a constitutional right to know who wants to kill them selves………..if they ever go to a website to look at depression sires we should be able to know if we employ this person.they need to be known to all employers.what everyone looks at online ..every website so we all know who to fire at at work…….

    00i
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