Cleveland, Ohio – Veritix, a provider of digital ticketing
solutions, has secured a five-year, $100 million line of credit from Rockbridge
Growth Equity, TicketNews.com reported.
The company intends to use the funding
in part to generate new business through upfront payments to venues, teams and
promoters.
Cleveland, Ohio-based Veritix was in 2008 through the merger of
Flash Seats and Vertical Alliance. Customers include four NBA teams.
Veritix is
aiming to compete with both market leader Ticketmaster, and fellow upstarts
including Comcast-Spectator, Outbox Enterprises, TicketFly, TicketBiscuit and
AudienceView Ticketing.
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