Seattle – Mpire, a developer of mobile ad measurement tools,
announced on Monday that it has changed its name to AdXpose — the name of its
flagship product — and raised $3 million in a new financing round led by
Draper Fisher Jurvetson.
Seattle-based AdXpose offers a cloud-based service
that can help advertisers measure mobile ad campaigns.
Customers include
Pandora, IDG and the New York Post.
Related Links:
http://www.pehub.com/100646/mpire-raises-3m-with-dfj/
