Milan – Buongiorno, an Italy-based mobile entertainment
publisher, announced on Tuesday that it will acquire Dada.net for around $40.6
Dada.net operates in 16 countries, offering services including
Play.me, a streaming music and download service launched in early 2010.
said the deal will increase its market share in the business-to-consumer
segment in several markets, particularly in North America.
"Dada.net is an
acquisition of great importance, since it is not only complementary in terms of
products and geographical footprint, but it also brings to Buongiorno the
excellent skills of innovative product primarily in the Internet mobile market,
and enables us to win the competition in a highly challenging environment at a
global level," said Buongiorno CEO Andrea Casalini.