New York – The New York Times says it signed up more than
100,000 paid digital subscribers in the first three weeks since it erected a
paywall restricting free access to articles on its website.
In its first
quarter earnings announcement, the company noted that the figure does not
include existing print subscribers, or those who accessed a free promotion from
Lincoln, but does include who paid 99 cents for their first month.
PaidContent
notes that at 100,000 subscribers, the lowest-cost plan of $15 every four weeks
would generate at least $19.5 million for The Times during the new platform’s
first full year.
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(PaidContent)
