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San Francisco — Lumosity, a neuroscience gaming company, has raised $32.5 million in Series C financing, led by Menlo Ventures.

Other investors included previous backers FirstMark Capital, Harrison Metal and Norwest Venture Partners.

Founded in 2007 by neuroscientists from Stanford University, Lumosity’s online brain exercises have attracted nearly 14 million users, including 8 million in the past year alone.

“By leveraging its proprietary intellectual property and adaptive learning algorithms, Lumosity is enabling people to improve their lives in a positive and meaningful way – and creating a great business in the process,” said Pravin Vazirani, managing director at Menlo Ventures.

The funds will be used for continued development of games that improve core cognitive abilities and enable users to remember more in their everyday life.

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http://www.lumosity.com