A new study conducted by Ogilvy & Mather found that consumers trust credit card companies over technology brands such as Facebook, Apple and Google.
Mobile payment options have increased over the years, giving consumers the capability to pay from anywhere at any time. However, after surveying 500 U.S. consumers on “Who would you trust with mobile payments?” nearly 40 percent of consumers chose Visa, with American Express and Mastercard next.
In the white paper, Armed to Charmed, the lowest contenders included Google, Apple, Facebook and eBay, although eBay’s payment brand Paypal scored 34.3 percent of consumer’s trusted options.
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