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Paramount+ Sets Launch Details For Ad Tier In Canada, Australia, Premium...

The Hollywood Reporter reports: "Paramount Global‘s streaming service Paramount+ has unveiled the launch timing and pricing for its international advertising-supported subscription offering, the so-called...

NBCUniversal Working With Google, LiveRamp To Use First Party-Data For Personalized...

Next TV reports: "NBCUniversal said it is working with Google and LiveRamp to deliver more effective personalized commercials on connected TV. NBCU is implementing...

Reddit Introduces A New Ad Format That Looks Similar To Posts...

TechCrunch reports: "Reddit is introducing a new ad format that looks similar to posts made by users on the platform, the company announced on...

BBC News FAST Channel Launched By AMC Networks, BBC Studios

Next TV reports: "AMC Networks and BBC Studios said the launched a BBC News 24-hour free ad-supported streaming television (FAST) channel. The new channel...

Vibe Raises $22.5 Million To Power Mission To Become Google Ads...

Video Week reports: "Vibe.co, an ad tech company positioning itself as a streaming TV ad platform for small and medium-sized businesses (SMBs), has announced...

Nvidia’s GeForce Now Free Tier Will Soon Include Ads

PCMag reports: "One great way to try Nvidia's GeForce Now game streaming service is to take advantage of its free tier. It does come...

SoundCloud Gets Moody With Its Latest Advertising Feature

Music Ally reports: "SoundCloud’s latest feature for advertisers? It’s a mood. Well, it’s mood targeting for ads anyway, enabling brands to target particular music...

Walmart To Enhance Media Business With $2.3 Billion Vizio Acquisition

PYMNTS reports: "Walmart and smart television maker Vizio entered into an agreement for Walmart to acquire Vizio for $2.3 billion. The acquisition would enable...

Netflix Plans To Put Advertisers Into Interactive ‘Squid Game’ For TV...

Variety reports: "Before marketers can start putting their commercials into Netflix programs for the year to come, they’ll get to step into those programs...

Prime Video Now Charges Extra For Dolby Vision And Atmos

Mashable reports: "Amazon quietly stopped offering Dolby Vision and Dolby Atmos support on its ad-supported Prime Video tier. The change, first noticed by German...