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Quibi versus the World

The Verge reports: "Jeffrey Katzenberg insists that his new video-streaming service Quibi isn’t competing against Netflix, Disney+, HBO Max, Peacock, or any of the...

Spotify Unveils ‘Streaming Ad Insertion’ Tech to Provide More Precise Metrics...

Billboard reports: "Spotify just took another bold step toward becoming a major podcasting player. On Wednesday (Jan. 8), the streaming giant announced the launch...

TV Networks Put Harder Sell Behind Hard News as 2020 Election...

Variety reports: "There’s likely little common ground between MSNBC’s Rachel Maddow and Fox News Channel’s Sean Hannity, but the executives who run their respective...

News Corp to Sell Video Advertising Firm Unruly in Stock Deal

Hollywood Reporter reports: "Rupert Murdoch's News Corp said Monday that it has agreed to sell London-based programmatic video advertising platform Unruly to Israel-based, London-listed...

Trade Desk Sees Streaming Costs Favoring Online Advertising

Forbes reports: "A new survey sponsored by leading advertising tech company The Trade Desk showed that nearly 60% of Americans would cap their spending...

How This Social Media Agency Is Revolutionizing The Influencer Marketing Landscape

Forbes reports: "Is influencer marketing becoming a strategy of the past? Are influencers worth what brands pay them to endorse their products?" Read more

Facebook Fined Yet Again Over Cambridge Analytica Scandal

Forbes reports: "Brazil has fined Facebook 6.6 million reais ($1.64 million) for improper sharing of user data. The fine is the latest penalty levied...

Google Hit With $167M Fine in France in Search Ad Case

Hollywood Reporter reports: "France’s competition authority on Friday said it has fined Alphabet ’s Google €150 million ($167 million) for suspending advertisers that placed...

Instreamatic signs deals to allow people to talk to adverts on...

TechCrunch reports: "Most in tech would agree that following the launch of Alexa and Google Home devices the ‘Voice Era’ is here. Voice assistant...

Social ad company Smartly.io sells a majority stake to Providence Equity...

TechCrunch reports: "Smartly.io, a company helping advertisers automate their campaigns across Facebook, Instagram and Pinterest, has sold a majority stake to Providence Equity Partners...