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Disney, NBCU, Turner, CBS and More Join Vizio-Led Addressable TV Advertising...
Variety reports: "Can the TV biz finally get its act together to target ads to viewers the way internet companies have done for years?...
YouTube Suspends Comments on Videos of Kids
Billboard reports: "Advertisers including Nestle, AT&T and Fortnite-maker Epic Games pulled ads from YouTube last week after the inappropriate comments about children were unearthed by a...
Facebook announces new program for premium video ads
Tech Crunch reports: "Facebook is expanding its efforts around premium video advertising with a new program called Facebook Showcase. This follows the announcement last fall of what the...
Chinese Video Giant iQIYI Loses $1.3 Billion in 2018
Variety reports: "Chinese video streaming firm iQIYI lost over $1.3 billion in 2018, as revenues and subscriber numbers ballooned. The deepening losses reflected ever higher spending...
Epic Games pulls Fortnite pre-roll ads on YouTube following child predator...
The Verge reports: "Epic Games has stopped plugging Fortnite pre-roll ads on YouTube videos following a discovery that ads were playing on videos predators used to...
Amazon Ad Revenue to Top $11B This Year as Digital Overtakes...
The Hollywood Reporter reports: "Digital advertising spending in the U.S. will in 2019 overtake traditional spending for the first time, research firm eMarketer projected...
Hulu Adds Another Interactive Ad: This One Lets You Get Offers...
Variety reports: "Hulu lets its subscribers choose the show they want to see. Now the video-streaming service is increasingly letting users choose to respond...
Digital kids platform SuperAwesome raises $13 million for ad-based video platform
Venture Beat reports: "SuperAwesome, which makes internet content safe for viewing by kids, has raised a $13 million round of financing led by Harbert European...
TV Networks Hope NFL Ratings Will Bring New Ad Dollars in...
Variety reports: "The Super Bowl ended a little more than a week ago, but some TV networks are already making plans to sell NFL football ads...
Spotify will now suspend or terminate accounts it finds are using...
Tech Crunch reports: "Spotify will take a harder stance on ad blockers in its updated terms of service. In an email to users today, the...
