In yet another move to strengthen its position in social gaming, Electronic Arts Inc. has acquired KlickNation, a developer of free-to-play social role-playing games. Terms of the deal were not disclosed.
KlickNation now becomes part of EA’s BioWare label as BioWare Sacramento and joins its existing social gaming team at BioWare San Francisco to form a new business unit, BioWare Social. It will focus on creating role-playing game experiences, which are characterized by higher-quality graphics and more immersive gameplay, for social networks under the leadership of general manager Mark Otero, who formerly was KlickNation chief operating officer.
“KlickNation’s expertise in building innovative and compelling RPGs for social platforms makes them a seamless tuck-in with the BioWare team at EA,” Dr. Ray Muzyka, senior vice president and general manager of EA’s BioWare label, said in a statement. “We share the same creative values. The new BioWare Social unit will bring BioWare and EA franchises to the growing audience of core gamers who are looking for high quality, rich gameplay experiences on social platforms.”
KlickNation is probably best known for SuperHero City, Age of Champions and Six Gun Galaxy, each of which had technological capabilities and game features that advanced the genre.
“While developing social RPG experiences, we held BioWare as a role model for storytelling and game design,” Otero said. “Joining with BioWare and EA is an opportunity to realize our vision for bringing high-quality RPG titles to the fast-growing, highly-engaged core gamers looking for deeper experiences on social platforms.”