Mobile social video application Viddy has raised $6 million dollars in financing from returning investors. The Series A funding was led by Battery Ventures with participation from Greycroft Ventures and Qualcomm and brings Viddy’s total capital raised to $8.2 million.
Currently available only for iPhone, Viddy said it will use the funds to bring the app to Android and to iOS/Android tablets, and to accelerate its international expansion.
The free app makes it simple to take a 15-second clip from a self-filmed video and share them on Viddy.com or on Facebook, Twitter, YouTube, Tumblr and elsewhere. Viddy’s built-in special effects include graphics, color correction and audio tracks, and premium Production Pack options include Black & White, Crystal, Hued, Vintage, Junkd and 3D for $0.99 each.
Branded and partner Production Packs are another source of revenue, and currently include sounds and visual effects from Snoop Dogg, Incubus, the Muppets and T-Pain.
Launched in April 2011 by founders JJ Aguhob and Brett O’Brien, Viddy had been operating with an initial $1.6 million first round financing from Battery Ventures, Bessemer Ventures, Qualcomm and Angel investors including Jarl Mohn (founder of E! Entertainment Television and founding president of Liberty Digital), Sky Dayton (founder of Earthlink, Boingo and Business.com), and Christina Brodbeck. O’Brien previously founded xDrive, an early cloud storage service that AOL purchased for $30 million in 2005 and shut down three years later.
“We continue to be excited by the growth and engagement of the Viddy community, and by the visually entertaining quality of videos created and shared around the world every day,” O’Brien said. “Given the incredible growth numbers that we have seen, we’re looking forward to making Viddy available on more platforms and to more users globally.”
Related links:
Press release – http://tinyurl.com/7auoxcp
