Digiday reports: “Gamers are a growing demographic on TikTok, and esports organizations are looking to secure their piece of the pie. In a bid to expand their social audiences, esports teams are increasingly dedicating resources and time to creating custom content for the short-form video platform — with some considering it their top priority.”
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Featured Top Slider The Rundown: Why Some Esports Organizations are Prioritizing Growth on TikTok
