Music Ally reports: “People making videos for YouTube and social networks need background music that won’t get their content taken down or de-monetised for copyright reasons. That demand is what fuelled the rise of Epidemic Sound, with its creator-focused plans for production-music tracks. In recent years, it has also spawned a raft of startups looking to make licensing easier for creators: Lickd, Uppbeat, Thematic, Slip·stream and more.”

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