Showtime Cable Network To Adopt ‘Paramount+ With Showtime’ Name, Will Add Originals From Streamer

Variety reports: “The show is over for Showtime as a standalone brand. As of Jan. 8, 2024, Paramount Global will rebrand the linear Showtime cable network as Paramount+ With Showtime — the same name as the company’s top-tier streaming package. With the name change, the premium cable network will add select Paramount+ original series.”