Redmond, Wash. – Microsoft (NASD: MSFT) announced on Friday that it has
integrated digital media technologies with thePlatform’s video management
system, in a solution that will be used by cable TV provider Comcast (NASD: CMCSA) to deliver
"TV Everywhere" streaming video services.
Microsoft’s PlayReady
digital rights management (DRM) and Internet Information Services (IIS) Smooth
Streaming technologies will be integrated with thePlatform’s mpx video system.
The
first customer for the integration will be Comcast’s Xfinity TV service, which
streams video online and to Apple’s iPad.
"We’re always looking at
technologies that will help us deliver high-quality, premium video to a broad
range of IP-connected devices," said Charlie Herrin, senior vice president
of product development and technology for Comcast Interactive Media.
"This
new, integrated solution from Microsoft and thePlatform supports our ongoing
efforts to deliver great entertainment experiences for our customers on all
screens and devices."
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