Opinion and Analysis

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Publishers’ Secondary Market Strategy: What Happens When The Monetary Appeal Of...

Digiday reports: "On April 11, Forbes pre-released its latest NFT collection, the Forbes Virtual NFT Billionaires, to subscribers as a play-off of the publisher’s...

Netflix’s Cratering Stock Drags Down Its Rivals Too

The Hollywood Reporter reports: "Disney, Warner Bros. Discovery, Paramount and Roku all dropped between 5 to 8 percent at market close amid new streaming...

HBO Max/HBO Gain 3 Million Subscribers in Q1, WarnerMedia Profit Pinched...

Variety reports: "AT&T, in its Wall Street swan song as an entertainment entity, reported solid subscriber pickup for HBO Max and HBO for the...

Why NFTs Should Be Seen as Worldbuilding Opportunities for Brands

VentureBeat reports: "Brands planning to sell NFTs in 2022 face stiff competition and rising holder expectations. Some successful NFT projects like World of Women...

​​How A Game Development Company Wants to Support the Future of...

Digiday reports: "As game developers realize the marketing potential of individual content creators, they are investing in programs and platforms to help creators turn...

Netflix Stock Crashes to Four-Year Low on ‘Shocking’ Subscriber Miss

Variety reports: "The latest tumble came after Netflix posted a Q1 loss of 200,000 subscribers and projected that it will lose another 2 million...

Why It’s So Damn Hard to Make AI Fair and Unbiased

Vox reports: "Should you design your search engine so that it accurately mirrors that reality, yielding images of man after man after man when...

Esports Projected to Generate $1.38bn in Revenue During the Year

Gamesindustry.biz reports: "Today Newzoo released its 2022 Global Esports & Live Streaming Market Report, which projects that esports will generate $1.38 billion in global...

Netflix Earnings Preview: Why Wall Street Has Low Expectations

The Hollywood Reporter reports: "Disappointing growth guidance, investor attention on reining in spending, doubts about a password sharing crackdown, questions of subscriber churn and...

The Cases For And Against The Annual TV Advertising Upfront Model

Digiday reports: "Advertisers impacted by the pandemic were scrambling to cancel or push back their commitments, agencies were seeking greater flexibility in their relatively...