Samsung Ads And Magnite Extends Partnership

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Broadband TV News reports: “Samsung Ads is to adopt Magnite Access to monetise and activate data. The largest independent sell-side advertising company has announced an expanded global partnership with the advanced advertising division of Samsung Electronics. Between 2023 and 2024, Samsung Ads saw double-digit percentage gross revenue growth on the Magnite Streaming SSP because of their collaboration.”

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Analysis Firm Lowers Switch 2 Forecast Over Tariff ‘Pricing Concerns’, Still Predicts The Fastest Selling Console Ever

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VGC reports: “A major games industry analysis firm has lowered its Switch 2 sales forecast, but still thinks it’ll be the fastest selling console ever despite this. DFC Intelligence, which has been covering the games and digital media industry since 1994, has published its updated insights on the Switch 2‘s launch.”

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Google’s New Ironwood Chip Is 24x More Powerful Than The World’s Fastest Supercomputer

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VentureBeat reports: “Google Cloud unveiled its seventh-generation Tensor Processing Unit (TPU) called Ironwood on Wednesday, a custom AI accelerator that the company claims delivers more than 24 times the computing power of the world’s fastest supercomputer when deployed at scale.”

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Instagram Is Beefing Up Its Search To Compete With TikTok

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TechCrunch reports: “Instagram head Adam Mosseri says the company is looking to improve the app’s search functionality, admitting this is an area where Instagram could do more to compete. The remarks, made on a recent episode of the “Build Your Tribe” podcast, come at a time when younger Gen Z users often turn to social apps like TikTok for answers, instead of using traditional search engines.”

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Fremantle Launches Imaginae Studios To Create Content Using AI Tools

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Variety reports: “Fremantle has launched Imaginae Studios, a standalone label that will harness the power of artificial intelligence to “push production boundaries and drive innovation in storytelling,” according to the production and distribution giant. Fremantle is known for hit unscripted shows like “American Idol” and “America’s Got Talent,” drama series like “Normal People,” and films such as Luca Guadagnino’s “Queer” and Yorgos Lanthimos’ “Poor Things.”

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Amazon Plays Catch-Up With New Nova AI Models To Generate Voices And Video

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The Verge reports: “Amazon is showing off new AI technology this week, including its take on a more conversational voice model to better compete with things like Gemini Live and OpenAI’s Advanced Voice Mode and an update to its model that can generate video. The new Nova Sonic voice model handles real-time speech processing and AI voice generation for conversational applications, Amazon says.”

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Ad Tech Firms Look To Boost Broadcasters’ Revenue

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TV Technology reports: “At NAB Show, a number of exhibitors are offering technology designed to help broadcasters generate additional revenue in a changing advertising market. Traditional linear broadcast is becoming more digital, opening new opportunities for more sophisticated advertising that can help monetize content as it is distributed to multiple platforms.”

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Fawesome Adds Channels From Lionsgate, Tastemade, GoPro And More In Major FAST Expansion

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Cord Cutters News reports: “Fawesome is doubling down on free. The ad-supported streaming platform just announced the launch of seven new FAST (Free Ad-Supported Television) channels, partnering with major content providers like Lionsgate, Tastemade, and GoPro. It’s the latest step in the platform’s growing mission to offer premium streaming content without the price tag.”

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Cinemark Crafts All-Time Domestic Box Office Record For A Three-Day Family Film Opening Weekend As A Minecraft Movie Shines Like a Beacon In Theaters

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Business Wire reports: “Cinemark Holdings, Inc., one of the largest and most influential theatrical exhibition companies in the world, achieved an all-time-high three-day domestic opening weekend for a PG-rated film as A Minecraft Movie brought mobs of moviegoers to theaters across the nation. Big screens delighted movie fans, serving as portals to a new world, notching industry-wide videogame adaptation records. In addition to its massive Cinemark box office record, the film also generated the Company’s highest grossing D-BOX motion seats weekend ever.”

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How Music Industry Leaders Use Tipalti To Streamline Royalty Payments

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Digital Music News reports: “Music production and digital content creation is a fast-paced world, and managing payouts to all artists, influencers, and creators involved can quickly become a logistical nightmare. Let’s take a peek at how Tipalti has helped some of the biggest names in the music business, like Symphonic Distribution, Create Music Group, Spitfire Audio, and Thematic stay on track with efficiency and compliance in royalty payouts.”

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