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Beijing – Microsoft (NASD: MSFT) has partnered with Chinese e-commerce
giant Alibaba Group to test a new search service in China, the Associated Press
reports.

The Etao search site launched in beta last weekend, and combines
Alibaba’s e-commerce search engine with a Chinese-language version of
Microsoft’s Bing.

The search engine will compete with Baidu (NASD: BIDU), which claims 70%
of the Chinese market, and Google (NASD: GOOG), which counts 24.2%.

AP notes that Alibaba
also operates the Chinese version of Yahoo’s (NASD: YHOO) search engine, and that Yahoo
holds a 40% stake in Alibaba.

 

Related Links:
http://tinyurl.com/22uzryp
(AP)

http://www.etao.com

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