New York – Image Space Media, a provider of
"in-picture" online advertising that displays an overlay ad when a
user mouses over an online image, has raised $2.9 million in first round
funding, PaidContent reported.

The round was led by New Atlantic Ventures.

Founded in 2008,
New York-based Image Space says it uses a keyword matching algorithm to help
ensure the ads are precisely targeted and relevant.

The company added that the service is
currently employed on over 7.5 million Web images.


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  1. Wow, having your service employed on over 7.5 million Web images is quite impressive, especially since the company was founded in 2008. Internet marketing is on the rise and people start to acknowledge it. It’s one of the cheapest and effective ways to promote someone’s business, and this is what makes it so successful.

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