– Time Warner’s (NYSE: TWX) Time Inc. announced on Tuesday that it has acquired personal
shopping engine StyleFeeder, which will be incorporated into its InStyle family
Financial terms of the transaction were not disclosed.
"uses pattern recognition technology and its members’ style preferences to
make recommendations for clothing, shoes and accessories from thousands of online
The service counts over 1 million registered members and more
than 600,000 monthly unique visitors.
The company’s funders included Highland
Capital Partners and Schooner Capital.
The StyleFeeder service will be added to
InStyle.com, which counts 1.5 million monthly visitors.