SHARE

New York
– Apple’s (NASD: AAPL) deals with major publishers on pricing for e-books for its iPad may
be more flexible than previously expected, and allow the company to match
Amazon’s $9.99 list price on some titles, The New York Times reported.

Previous
reports indicated that Apple’s deals with Hachette, HarperCollins, Macmillan,
Penguin and Simon & Schuster set a price range for new releases of between
$12.99 and $14.99.

Three sources told The Times, however, that terms say
publishers must allow Apple to discount e-book prices on best-sellers.

Apple
also wants to discount e-book pricing on titles whose hardcover editions sell
for less than the industry standard $26 — even if they are not best-sellers.

 

Related Links:
http://www.nytimes.com/2010/02/18/technology/18apple.html

LEAVE A REPLY