– The worldwide 3D television business is projected to be worth more than $17
billion by 2014, according to a new report from market research firm Generator
An expected 3.1 million (1.4%) of the total 225 million TV sets
shipped worldwide this year will support 3D; the market share for 3D sets is
expected to reach over 39% by 2014.
The firm noted that the underlying marginal
cost of implementing 3D is a lot less than it was for HD, and that 3D cinema is
creating a ‘halo’ effect helping drive adoption of 3D television.
The Hollywood studios increased their production of 3D movies
in 2009 by 150%, to a total of 20 films, and over 50 are planned for release in