AOL’s Huffington Post Media Group and El País today confirmed the impending launch of El Huffington Post, an international Spanish-language version of The Huffington Post, in the first quarter of 2012. Arianna Huffington, president and editor-in-chief of the Huffington Post Media Group, and Juan Luis Cebrián, president of El País and PRISA’s chief executive officer, jointly announced the partnership.
This deal follows The Huffington Post UK and The Huffington Post Canada, which launched earlier this year. The previously announced Le Huffington Post France and Le Huffington Post Quebec are set to go live soon as well.
El Huffington Post will combine the local editorial expertise of leading Spanish newspaper El País with The Huffington Post’s combination of aggregation, original reporting, blogging platform and social engagement tools. Additionally, the initiative is recruiting an editorial team to nurture original editorial content through an affiliated network of journalists and bloggers.
The Huffington Post has 37 million unique visitors a month and is part of AOL’s Huffington Post Media Group, which also include Moviefone, Engadget, TechCrunch, Patch, Stylelist and MapQuest.
El País is part of Prisa Noticias, the press division of PRISA, the leading Spanish and Portuguese-language media group in the fields of education, information and entertainment. Present in 22 countries, it reaches more than 50 million users through its global brands El País, 40 Principales, Santillana and Alfaguara.
