The proliferation of political talking heads is only going to get worse as the 2012 election heats up, but at least there’s a new site to help citizens deal with it. MadHumans.com offers profiles of national political characters, along with relevant satirical commentary, news feeds and social engagement. And coming soon, it will release a mobile game that lets players pelt their choice of caricatured characters with digital rotten fruit.
A dozen characters are up now, with more on their way. Mad Humans Election 2012 will be the first game to be released, with other non-lethal games in development to launch as the election season progresses.
Mad Humans is being developed by Digital Entertainment Ventures, an early stage investment firm, in collaboration with game developer Galaxy Pest Control and with production and marketing support from Forty Nine Group. Telvetto is assisting the site’s human staff by providing the data feed for the character pages through its real-time aggregation and curation platform.
“Our country is being overrun by kooky people from Kim Kardashian to Charlie Sheen,” says Alan McGlade, executive producer of Mad Humans and managing director of Digital Entertainment Ventures. “America’s political leaders are the worst offenders of all and they are driving us crazy. We have to fight back.”