The Hollywood Reporter reports: “There’s an adage dating back to TV advertising in the 1970s: “If you’re not paying for the product, you are the product.” And while Netflix and Disney+ advertising tiers will not quite be free, viewers will be able to subscribe to the services at discounted price points as long as they can tolerate a few ads. The launches arrive as the digital ad industry is mid-evolution. Europe and California have passed data privacy laws.”

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