The Hollywood Reporter reports: “Usually when you turn to a TV channel or streaming platform that has a live sporting event, they won’t point you in the direction of another rightsholder. After all, why secure exclusive rights if you can’t hoard them for your own platform? Roku and Formula E are taking an entirely different approach for their new deal, which kicks off Jan. 13 from Mexico City.”
Roku And Formula E Bet Big On A New Type Of Sports Rights Deal
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